Connecting Attorneys with an in-house counsel social platform
Client: Lexis-Nexis, Martindale-Hubbell
Lexis-Nexis was launching a new social media platform for their legal division, Martindale-Hubbell. The new site is based on the concept of connections: or ‘referrals’ as known in the legal world. Building those connections through in-house and corporate lawyers is the key to business success for many firms, and this platform was designed to expand on them.
Starting with Martindale’s vast lawyer directory, the platform gave attorneys a strong start in matching their skillsets and experience with the needs of in-house counsel. My role was to develop the UX/UI that makes the process seamless and natural for a non-tech focused attorney.
My roles in the project:
Web Design | UX | UI | A-B user testing screens
UX Planning Docs
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USER A-B TESTING
Set up various test screens for private user testing sessions
worked with an outside testing firm to establish ideal test candidates based on established user personas
Collected heat map, survey, and user path data to guide final design
FINAL CONCEPTS
Screen designs ready for Lexis development team, delivered with style specs